Business901 Book Specials from other authors on Amazon

Sunday, November 30, 2008

Half of CMOs Remain Uninterested in Social Networks

More than Half of CMOs Remain Uninterested in Social Networks

Despite the cultural phenomenon that Facebook and MySpace have become in the past few years, 55% of top-brand CMOs said they’re not too interested (22%), or not interested at all (33%), in incorporating these and similar social-networking sites into their marketing strategies, according to a...

Tuesday, November 25, 2008

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Monday, November 24, 2008

The Making Of Personality Not Included

Learn for the best names in presentations : Rohit, Duarte, Reynolds

I recently release two things that I have never before put online and wanted to share them with all of you who read my blog on this Friday post. The first is a presentation on Slideshare that takes you inside the story of how I sold and wrote my book in a visual presentation inspired by some of the work by folks like Garr Reynolds and Nancy Duarte. The second is an exclusive link to download the entire Chapter 6 from Personality Not Included, which also has never before been available online. Hopefully Chapter 6 gives you some nice train reading for your commute home this Friday evening in case you haven't already picked up a copy of PNI, and I'm looking forward to hearing your thoughts/feedback on the presentation below.

*Based on a comment I already have, I'm planning to release another version of this presentation solely focused on what the book is about instead of the "making of" and will likely share that on Sunday before getting back to my regular blogging schedule (which is thankfully unrelated to pushing the book) on Monday.

This is from Influential Marketing Blog, and written by Rohit.