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Thursday, September 16, 2010

Measuring The Customer Experience

Even Forrester Research keeps their measurements simple.

Forrester Research, Inc. (Nasdaq: FORR) is an independent technology and market research company that provides pragmatic and forward-thinking advice to global leaders in business and technology. For more than 24 years, Forrester has been making leaders successful every day through its proprietary research, consulting, events, and peer-to-peer executive programs. Learn more at www.forrester.com

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Marketing Effectiveness
Overcoming Resistance and Backsliding
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