Grammar Girl Uses Podcasting to Grow Information Business
via The Life's Work Group Blog by Matthew Scott on 7/15/08
My Escape From Cubicle Nation friend Pam Slim wrote a great post today on Grammar Girl Mignon Fogarty.
What a great example of using podcasts to enable people to know, like, and trust you.
Mignon did something very creative from a business process standpoint.
1. She created a 5-minute weekly podcast. She now receives 800,000 visitors a week.
2. Mignon created an audio book on audible.com.
3. She wrote a print copy book.
I love this creative approach.
You can view her YouTube video on Matthew's site it might give you some inspiration and ideas for your own business.
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